creating a winning concept
Melanie created a concept idea for a hotel food concept innovation award. The parameters included; low footprint, able to be located in lobby or small retail space, plug n’ play equipment, locally sourced menu, and able to replicate easily at most locations. The solutions was “Greens & Grains”. A fast casual solution with microgreens and greens grown right at the concept.
Client
Landlord
Services
Research and assess market trends, demographic and location, and lead team to create concept.
Project Type
Fast Casual Foodservice
Year
2020
Melanie worked with the owner and operations team to create a plan, brand, and design that highlighted the products for this retail location, as well as, the giving back to community attitude of the owner. Using the Owners and Melanie’s contacts, she connected the owner with other small businesses to highlight and sell their products.
Client
Owner/Tenant - Macadons
Services
Facilitate plan, lead client design team, integrate other specialty team members to expand the experience. Along with the owner and operations team, oversaw the contractor, and strategized a path for opening on time and budget.
Project Type
Retail
Year
2022
launching a retail location
creating a development plan
food halls & cafes
Online to brick and mortar
a learning community
Melanie researched various neighborhoods to assess comprehensive zoning plans, potential for higher density change, and negotiating the purchase of future higher development property. Integrating the life of the potential inhabitants into the plan.
Client
Owner/Tenant
Services
Create a feasibility study prior to purchase. After purchase, create a plan for tenant occupancy, remodel, and market study.
Project Type
Residential Feasablity
Year
2024
Melanie worked with past clients to obtain indoor farming equipment donations and space donations in order to create a learning community for local schools and non-profit groups to train and re-train into the indoor farming field and technology. Integrating the life of the groups into the planning.
Client
Indoor Farm Collaborative, Community groups, non-profits, and schools
Services
Coordinate, advise, create operating procedures, design plans, and PR regarding indoor farming and its positive impact on urban areas.
Project Type
Retail
Year
2021
Melanie works with international technology companies to create one of a kind food halls including award winning Microsoft B83 cafe. Creating food brands and concepts, touchless markets, and coffee brands, Melanie and her team at Dynamikspace created numerous food brands and designs.
Melanie worked with a sustainable fishing and online business to determine if opening up a retail space made financial and brand sense. Creating a new brand and retail prototype integrating local vendors and a test kitchen.
Client
Lummi Island Wild
Services
Advise on capital expenses, operations, design, and permitting necessary for a retail space. In addition, advised on curated products that had synergy with their seafood products, research potential partners, and cooking class opportunities.
Project Type
Retail
Year
2024
Client
Verizon Oath and Microsoft
Services
Site analysis, sustainability processes, branding, space layout, architectural planning, and project management.
Project Type
Food Halls
Years
2014-2019